Liftoff LLC

Liftoff LLC is an AI-driven mobile growth platform serving mobile advertisers, publishers, game developers and demand-side platforms. Founded in 2012, the company is headquartered in Redwood City, California, with additional offices in London and Berlin and a global customer base. It describes itself as one of the world's largest independent and privacy-friendly mobile growth platforms.

The company's technical work covers machine learning and artificial intelligence applied to mobile advertising, mobile growth optimisation and programmatic buying through demand-side platforms. Its customer industries include mobile apps, mobile gaming and digital advertising, alongside publishers and DSPs seeking to scale their app businesses and increase revenue.

Liftoff states that its culture is built on innovation, collaboration and a shared commitment to excellence, with an emphasis on privacy-friendly practices and on growing together as a team. The company says its work is guided by industry specialists with deep machine learning expertise.