OLIVER

OLIVER designs, builds and runs embedded in-house agencies and marketing ecosystems for brands, combining creative teams, data, media and generative AI across 46 countries.

OLIVER is a marketing services firm founded in 2004 that designs, builds and runs bespoke in-house agencies and marketing ecosystems for brands. Rather than operating as a conventional external agency, it places creative teams directly inside client organisations, working at the speed of modern business to drive growth, fame and purpose. The company is part of The Brandtech Group.

Its work spans generative AI, AI-powered creative production, data and media integration, and marketing technology platforms. Among its builds are Gen AI Studios - generative AI studios designed for global brands that combine creativity, data and media - alongside named client operations including U-Studio for Unilever, an offshore creative hub for adidas, and a global digital team for PepsiCo. The company reports serving over 300 clients across 46 countries, including 8 of the top 10 global marketers.

OLIVER works across consumer packaged goods, sportswear and apparel, and wider brand and creative services. Its embedded model is credited with delivering marketing spend savings of up to 30% for clients, and the firm describes its approach as a blend of talent, technology and teamwork, with an AI-forward culture applied to creative work.