Clarus Technology Inc.

Clarus Technology Inc., founded in 2021, is a pet health holding company that builds and operates a portfolio of pet insurance and pet health brands across North America. The firm runs a multi-brand, omni-channel strategy and employs more than 1,500 people across four locations. It is backed by the JAB Holding Company investment platform.

At the centre of the group is Independence American Insurance Company, its own insurance carrier, which underwrites the portfolio's pet insurance products and holds an AM Best A- (Excellent) rating. The company manages 15 distinctive brands, among them Embrace, Pumpkin, Figo, ASPCA Pet Health Insurance and AKC Pet Insurance, distributed through internal channels and industry partnerships.

Technical work spans underwriting, insurance carrier operations, multi-brand omni-channel distribution, lost pet recovery and pet education. The stated mission is to improve pet well-being and simplify the journey for pet parents, pursued through a full-stack approach combining resources, capital and services. The company describes its culture as rooted in collaboration and innovation. Further information is available at https://independencepetholdings.com/.